Juice Y Heat is a non-alcoholic blend of peppers and fruit juices that entices those who can't get enough spice. If you are someone who carries hot sauce with you at all times this might be the drink for you.
Branding
2022
From spicy margaritas, to the “one chip challenge”, it seems people cannot quench their pallet with enough capsaicin these days. After analyzing the market as a whole, there is a severe lack of healthy (or even non-alcoholic) beverage options for someone who wants a punch of flavor and spice. This gap is what Juice Y Heat looks to fill. We present a healthy, organic, non-alcoholic juice for the lover of all things “sabor” and “picante.” The proceeding design reflects the bold flavor, and traditional Mexican flair that “Juice Y Heat” represents.
Beverage
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Packaging
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Hand Lettering
We present a healthy, organic, non-alcoholic juice for the lover of all things “sabor” and “picante.” The proceeding design reflects the bold flavor, and traditional Mexican flair that “Juice Y Heat” represents. We combined hand lettering, the textures of papel picado flags, and the bold colors of Mexico to create this fresh beverage line.
